April 2010
It was what I took away from most every encounter: an almost obliterating desire...
– David Rakoff, an excerpt from NY Magazine’s article “My First New York”
This character is straight out of the chick lit heroine factory. She’s...
– Mina Hochberg, from her review of J-Lo’s movie The Back-up Plan
Reading this on the subway the other day I started giggling; such an accurate description of contemporary female heroines.
USA touts new in-house agency to ad buyers →
Glee in :60. Now you’re caught up and can see what you’re missing out on.
As if I couldn’t love Glee any more, Sue does Vogue and I’m shrieking on the sofa.
Designing NPR's iPad App →
Interesting article about the specialized design used to create a compelling iPad app. The marriage between web and print design is here and if I was a designer I would be all over this but quick!
Twitter launches advertising program →
How do consumers want to engage with brands they...
Ask questions / make suggestions and be answered / heard
Be “in the know” with exclusive content about new products, features, services, etc.
Be rewarded for showing their support with exclusive offers & promotions
Be introduced to others who are associated with the brand as well
From this article.
Social media is the ‘Wild West’ of advertising and marketing communications...
– -NYTimes (via scottwsparks)
This is a perfect quote to add to my presentation for the UNL advertising students on Thursday. Finally finished putting the material together, hoping that I can give them at least a tiny bit of guidance and insight.
iPad on Modern Family
Claire: They're getting more in next week.
Phil: Next week? That's like the worst thing you can say to an early adopter.
How true. This was not my favorite episode of the series, but genius product placement by Apple. I actually thought the integration was organic, especially since Phil's character has already been established as a technophile. Plus, Apple didn't hit the viewer over the head by surrounding the show with iPad commercials.